New Admiral Multicover Advert

Yes, The Admiral is back – greeted by sighs of relief and ecstasy around the country, not to mention bafflement as to how we managed so long without her in our lives. This one’s about Multicover and is about how you can insure your car and house under the same oh dear God I can’t write another word about it.

It can hardly be accidental that The Admiral’s omniscience and Tom’s bumbling stupidity have been heftily reined in here. Previous efforts were heavy with kookiness and the sort of 80s-sitcom comedic notes that drive television viewers to spittle-flecked fury.

In the new Admiral advert we see the Admiral – for it is she and yes she’s a woman, outdoing Doctor Who by a good 12 months in exploring fearless new boundaries of gender fluidity – with Tom and Nigel. Nigel is clearly playing gooseberry here, probably at the insistence of Tom, lest the Admiral engage him in another bout of sadomasochistic sex.

Still he can’t escape the lustful intentions of The Admiral, as is clearly communicated by a meaningful look between the two, heavy with significance. Looks like there’ll be more than one prat’s bottom getting a once-over then.